Meeting the ‘Keepy Uppy Challenge’ Wins £2,000 For Local Charity

Published on: 19 Jul, 2016
Updated on: 19 Jul, 2016

Andrew Pink (left), head coach of the Invictus Games GB cycling team, completed the ‘Keepy Uppy Challenge’ in the winning video

By Will Parsons

Clandon-based charity Cherry Trees has won the online “Keepy Uppy Challenge” and been awarded £2,000 in prize money.

The challenge was launched in May by Seymours, a Surrey-based independent estate agent, to coincide with Euro 2016.

It ran for eight weeks and encouraged people to post a video of themselves on the company’s Facebook page doing ‘keepy uppies’ with a football or a random object of their choice.

Participants were asked to nominate their favourite charity, with the prize money promised to the charity named in the video with the most likes.

The Keepy Uppy Challenge attracted many entries, with nominated charities including local organisations such as Challengers, and national charities like MacMillan Cancer Support and British Heart Foundation; yet it was a video which nominated a local charity, Cherry Trees, that won the challenge by clocking up 320 Facebook likes.

The video in question shows head coach of the Invictus Games GB cycling team, Andrew Pink, successfully complete 185 keepy uppies, while holding a conversation about his coaching at the games and his work with Cherry Trees.

Cherry Trees, based in East Clandon, near Guildford, provides short breaks and respite care for young people up to the age of 19 with a range of disabilities including learning, physical and sensory impairments.

John Ferrucci, Director of Seymours Woking, said: “We are absolutely delighted to announce Cherry Trees as the winner of our campaign and are thrilled to be able to present the £2,000 prize to such a worthwhile, local charity.”