Sixth-Formers Think Big For Promotion Campaign at George Abbot School

Published on: 1 Oct, 2018
Updated on: 2 Oct, 2018

Sixth-form students at George Abbot School in Burpham have embarked on a creative promotion campaign.

Photograph taken in the music department by Kristen  studying A-level photography at George Abbot School.

Using miniature figures to showcase life at the school from their own perspective, the campaign features all aspects of sixth-form life including academic, community and social.

The school has also been in touch with former students to create a series of case studies to highlight the incredible number of directions taken by Old Gabbotonians in their lives and careers.

The team refines the brief.

The campaign follows hot on the heels of this year’s exam success, placing the sixth-form at George Abbot among the highest performing in the UK.

Their ideas were brought to life by a group of A-level photography students who took part in a production day under the guidance of industry professional Paul Simpson.

Mr Simpson is a former head of public relation at BBC Radio 1, whose freelance clients have included launching the music recognition app Shazam, radio station, Kiss FM, and broadcaster Nicky Campbell.

More recently he has been a senior lecturer in public relations at both the University of Greenwich and the University of the Arts, London.

Two members of the team busy in post-production.

The director of sixth form at George Abbot School, Tom Robinson, said: “When we talk about the sixth form as a staff team, we tend to focus on our academic results and great resources. What I love about this campaign, however, is seeing the sixth-form from the students’ perspective. They have well and truly demonstrated their ability to apply their creative thinking and skills in innovation to show what the sixth form means to them.”

The head of photography at George Abbot School, Karen Masson, was also impressed. She said: “This campaign provided a fantastic opportunity for our A-level photography students to work alongside an industry expert. They obtained a valuable insight into how their photography skills can be applied in a professional, commercial setting and the standard of work produced was extremely impressive.”

Anyone interested in finding out more about the sixth form at George Abbot School can visit its website.

An information evening for external candidates will take place on October 18, with open days and tours running from October 31 to November 2.